Gen Z is Coming to Your Workplace; Are You Ready? There has been a lot of discussion in recent years about Millennials and Generation X in the workplace. Now we are entering a season that requires employers to understand what [...]
About Dennis DevlinThis author has not yet filled in any details.
So far Dennis Devlin has created 39 blog entries.
How Gen Z is Shaping the Future of Social Media As is often said, the only constant in life is change. Nobody knows this more than people in Generation Z (Gen Z), defined by the Pew Research Center as young [...]
Millennial Consumers and Millennial-Friendly Customer Experiences Attracting millennials and satisfying them is necessary to successfully run a modern business. This generation of consumers possesses more purchasing power and influence that is constantly increasing every day. If you can gain the [...]
Mind the Age Gap: Marketing to Millennials and Gen Z Consumers The younger generation is coming of age in an era where digital marketing reigns supreme. They are literate in social media and are not looking for information in the [...]
How Millennials Became the World's Most Powerful Consumers Millennials are defined as those children born between the early 1980s and the mid-1990s. They have overtaken the number of Baby Boomers, who had been the largest force guiding and affecting consumerism [...]
What Do Millennials Want from Brands Marketing to millennials presents its own unique blend of both challenges and advantages explicitly. While millennials, on the whole, tend to be more fickle and less prone to make an effort to purchase the [...]
How Important is Responsiveness on Social Media for Millennials' Loyalty? In a survey, 66% of millennials admitted that their loyalty is dependent on the speeds at which brands respond to them. Further, 72% of respondents aged 18-34 offered that they [...]
What Does Gen Z Want from Brands? Generation Z (Gen Z) is one of the biggest markets that your business can tap into; according to some reports, there are an estimated 71.7 million people who can be classified as Gen [...]
How Gen X Communicates Generation Z (Gen Z) is the latest generation of young consumers and the most tech-savvy generation yet. Most have owned or used a computer since a young age and have grown up in the era of [...]
How to Market to Millennial Moms Thanks to Gen Z, it's safe to say that millennials are no longer the youngest consumer generation. And they are spending more and more time shopping. While this may not come as a surprise [...]