About Dennis Devlin

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So far Dennis Devlin has created 6 blog entries.

Can Social Media Help You Get Into the Mind of Your Consumer?

2021-06-18T21:10:05+00:00

In a word, YES! Wouldn’t it be great if this discussion could end right there? But, alas, there’s more to it. When we discuss social media as a research tool to support innovation, we must clearly frame the discussion. First, [...]

Can Social Media Help You Get Into the Mind of Your Consumer?2021-06-18T21:10:05+00:00

How Using “Yes And” Can Make You an Innovation Superstar

2021-06-04T13:23:50+00:00

Have you ever seen an episode of the television show, Who’s Line is it Anyway? For those who haven’t, we believe that you are missing out on watching a fun program. More importantly, however, as marketers and innovators, we know [...]

How Using “Yes And” Can Make You an Innovation Superstar2021-06-04T13:23:50+00:00

The Buying Process: Using a Marketing Research Provider (Part 1 of 4)

2021-01-11T21:29:42+00:00

The Buying Process: Using a Marketing Research Provider (Part 1 of 4) There are four unique and distinct stages that a marketing research buyer goes through in their decision-making process. Briefly, they are: Status Quo Awareness Consideration Decision Why Might [...]

The Buying Process: Using a Marketing Research Provider (Part 1 of 4)2021-01-11T21:29:42+00:00

Conduct Marketing Research to Grow Your Agency or Consultancy

2021-01-08T14:25:21+00:00

Conduct Marketing Research to Grow Your Agency or Consultancy Marketing research is not just for clients. As an agency or consultancy leader, it’s equally important for you to understand your market, its wants and needs, the state of your competition, [...]

Conduct Marketing Research to Grow Your Agency or Consultancy2021-01-08T14:25:21+00:00
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